About Aloma

Founded by Anne-Laure, with over 15 years of experience in the fashion industry, Aloma is the culmination of a journey that began with the fast-fashion world of her first brand, Oh My Love. Anne-Laure’s vision for Aloma was born from her own lifestyle—balancing the vibrant energy of London with the carefree spirit of Ibiza, all infused with a touch of French flair. After the joy of bringing two beautiful children into the world, Anne-Laure returns with a fresh perspective, crafting a brand that reflects the grown-up party girl who knows how to embrace life.

At Aloma, we believe in fashion that feels good and does good. Our unique pieces are meticulously crafted in London, made on demand using dead-stock fabrics only. This approach not only ensures that each garment is unique, but also champions sustainability by reducing waste.

Whether you're on a beach day, dancing till dawn in Ibiza, enjoying a night out in London, or attending a gorgeous wedding in Italy or the south of France, Aloma's pieces are designed to move with you, making every moment memorable.